AEO tool: measure what the answer says about you

Answer engine optimization is scored in two places: the words in your pages and the words in the answer. An AEO tool does the second half. Sonarvue runs your buyer prompts across ChatGPT, Perplexity, and Google, keeps the verbatim answer and the cited pages, and reruns on a schedule so movement has a receipt.

What an AEO tool has to show

  • Saved buyer prompts across category, comparison, alternatives, and pricing questions. The set is the denominator; without it, numbers float.
  • The verbatim answer. The exact text the engine produced. A 72/100 visibility score is a summary; the answer is the measurement.
  • Named and instead-of. Whether your brand was mentioned, and when you were missing, who took the slot.
  • Every cited URL. The page the engine leaned on is the page that can change the answer, yours or someone else's.
  • Run-over-run diffs. Same prompt, same engine, before and after, so a change in the answer is provable rather than a feeling.

A question worth asking any AEO tool vendor: when you report movement, what do you keep? If the answer is a number, the tool is a traffic dashboard wearing the AEO name.

How Sonarvue works as an AEO tool

  1. Create a workspace and add your brand plus two or three competitors.
  2. Write the ten to twenty buyer prompts that decide your category, attach market and language.
  3. The agent runs the set on a schedule and starts storing the receipts: answers, mentions, competitors, citations.
  4. Review the misses. The cited page is always attached, so the gap has an address.
  5. Ship the work, a brief, a schema fix, an internal link, or an earned citation, and the rerun answers whether it moved.

Steps one and five happen inside the product: visibility tracking keeps the evidence trail and the monitoring view diffs the runs. Tools that stop at step three leave you to guess at the rest.

AEO tool FAQ

What is an AEO tool?

An AEO (answer engine optimization) tool measures how AI answer engines treat your brand for the prompts buyers ask. A useful one stores the verbatim answer, whether you were named, who was named instead, and the pages the engine cited, so movement can be audited.

How is an AEO tool different from a rank tracker?

A rank tracker reports a URL's position for a keyword. An AEO tool runs buyer prompts against ChatGPT, Perplexity, and Google, then records the answer itself. You are not tracking one page, you are tracking the shortlist the engines say out loud.

How often should AEO be measured?

Weekly is enough for most brands: ten to twenty fixed prompts rerun on a schedule show direction, while a rerun right after a fix proves a specific change moved the answer.

How much does Sonarvue's AEO tool cost?

Starter is $99/mo with 100 tracked buyer prompts, three brands, and all three engines included. There is a seven-day trial with 10 tracked prompts and no card required.

Related: AEO and GEO guide · Pricing · Free AI visibility check